SMU MBA SOLVED ASSIGNMENTS SUMMER DRIVE 2015 MB0052 - Strategic Management and Business Policy

SMU MBA SOLVED ASSIGNMENTS SUMMER DRIVE 2015

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ASSIGNMENT

Drive – SUMMER 2015

Program MBADS/ MBAFLEX/ MBAHCSN3/ MBA – SEM 4

PGDBMN/ PGDENMN/ PGDFMN/ PGDHRMN/ PGDHSMN/ PGDIB/

PGDISMN/ PGDMMN/ PGDOMN/ PGDPMN/ PGDROMN/

PGDSCMN/ PGDTQMN – SEM 2

Subject code & name – MB0052 - Strategic Management and Business Policy

1.      Describe the role of five major participants in the Strategic Management Process (SMP) of a company.

2.      Differentiate between mission and vision of a company? Explain with examples.

3.      Explain in detail Porter’s four generic strategies.

4.      Differentiate between core competence and distinctive competence.

5.      Define the term ‘industry’. List the types of industries. How do you conduct an industry analysis?

6.      What is meant by ‘structure of an organisation’? Describe the five major structural types or forms of an organisation.